TikTok Video Editor can be found under the 'Create a Video' menu on your TikTok Ads Manager dashboard, or from the Ad Creation menu when setting up a campaign. You can easily add custom subtitles, crop assets, and cut scenes exactly how you want in moments.įlexibility: customize different elements of your marketing materials frame by frameĬonvenience: easily and intuitively produce ad videos in minutesĪccuracy: edit each frame with specific text, music and other creative elements It allows you to quickly and accurately produce native-feeling content with TikTok-style elements, including popular music, fonts, colours and more. TikTok Video Editor is an online smart editor that gives advertisers access to a suite of TikTok-style editing features. Today, we're excited to make this process even easier for brands. And those that have embraced the change have been rewarded with much closer connection to customers than was possible before.

This refreshing new approach to short video has opened a new world to brands big and small, lowering cost barriers and giving them more freedom to be creative, be real, show their quirky side, and try out new things. Not only by providing intuitive in-app shooting and editing tools-where anyone can produce a TikTok easily in the moment, with just a few taps-but also through the unique culture spawned by our community, where no-frills authenticity is prized over perfection. Often these costs were prohibitive for businesses that didn't have large creative teams or marketing budgets.

In order to shoot a short video you'd need a full production team, equipment, venue, talent, and often weeks or months of pre- and post-production. Not long ago, creating impactful branded video content was expensive and time-consuming.

Video editor